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Merge pull request #5871 from segmentio/update-folders-content
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src/_data/sidenav/main.yml

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title: WhatsApp Template
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- path: '/engage/content/mobile-push'
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title: Mobile Push Template
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- path: '/engage/content/organization'
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title: Organizing Your Templates
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- section_title: Campaigns
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description: "Create multi-channel campaigns to get the right message to your users."
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section:

src/engage/content/email/template.md

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For more information, see [subscription groups](/docs/engage/user-subscriptions/subscription-groups/).
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## Clone an Email template
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You can clone existing Email templates to edit and use in your message campaigns.
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To clone a template, navigate to the Templates page (**Engage > Content**). You can also clone from the Overview page of an individual template.
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1. Click the **...** icon.
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2. Select **Clone**.
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3. Enter a template name.
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4. Click **Clone** to save the template.
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After you clone a template, you can edit it from the Templates page.
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{% include content/engage-folders.md %}
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## Next steps
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- View some [email deliverability tips and tricks](https://docs.sendgrid.com/ui/sending-email/deliverability){:target="blank"} from SendGrid.
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- You can also use the Templates screen in Engage to [build SMS templates](/docs/engage/content/sms/template/).
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src/engage/content/mobile-push.md

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> info ""
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> To learn more about profile traits, visit Segment's [Computed Traits](/docs/unify/traits/computed-traits/) and [SQL Traits](/docs/unify/traits/sql-traits/) documentation.
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{% include content/engage-folders.md %}
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## Next steps
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src/engage/content/organization.md

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---
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title: Organizing Your Templates
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plan: engage-premier
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---
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To add structure to your marketing content, you can organize templates into folders and duplicate them within your Segment space.
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## Organize with folders
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Use folders to organize your Email, SMS/MMS, Push, and WhatsApp content templates. Group related content together to better help you manage and find your marketing resources.
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From the Templates overview page you can create, update, view, and delete template folders.
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> warning ""
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> You must have both read and write workspace permissions to create or make changes to folders.
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To create a folder:
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1. Navigate to **Engage > Content**.
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2. Select the tab for the template type (Email, SMS, WhatsApp, or Push) you'd like to create the folder for.
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3. Click **Create**, then select **Folder**.
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4. Add a folder name, then click **Create**.
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You can also rename, add templates, or disband your folder from the Templates overview page. Disbanding a folder returns all templates from the folder to the main template list, without deleting any of the templates.
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> success ""
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> You can only organize templates in your folders according to template type. For example, you can't group email and SMS templates in the same folder.
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### Move templates to your folders
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From the Templates overview page, you can select individual template(s) to move to your folders.
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After you select the templates you'd like to move:
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1. Click **Actions**, and select **Move Templates**.
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2. Select the destination folder, then click **Move templates to folder**.
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Use the **Actions** button in your folder to remove templates or move them to a different location. When you remove a template, Engage returns the template to the Templates overview page, without deleting it.
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## Duplicate an Engage template
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You can clone existing Engage templates to edit and use in your message campaigns.
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### Duplicate email, SMS, and push templates
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To duplicate an email, SMS, or push template:
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1. Navigate to **Engage > Content**.
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2. Select the tab for the template type (Email, SMS, or Push) you'd like to clone.
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3. Select the **...** icon next to your template, then click **Duplicate**.
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4. Configure your duplicate template:
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- For SMS and push, edit your template, and save the duplicate once you're finished.
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- For email, add a template name on the **Duplicate Template** popup screen, then click **Duplicate**. You can then edit your email template from the Templates page.
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Learn more about configuring [email](/docs/engage/content/email/template/), [SMS](/docs/engage/content/sms/template/), and [push](/docs/engage/content/mobile-push/) templates.
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### Duplicate WhatsApp templates
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To duplicate WhatsApp templates:
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1. Navigate to **Engage > Content > WhatsApp**.
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2. Select the template you want to duplicate.
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3. Click **Duplicate**.
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4. Add a template name and language, then click **Duplicate**.
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5. Configure and save your WhatsApp template.
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Learn more about [configuring WhatsApp templates](/docs/engage/content/whatsapp/).

src/engage/content/sms/template.md

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2. Select the **...** icon next to template you want to delete. Click **Delete**.
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2. From the **Confirm Template Deletion** popup, click **Delete Template**.
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{% include content/engage-folders.md %}
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## SMS best practices and limitations
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### Include an SMS opt-out message
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When you build an SMS, include an opt-out message in the body of your text that informs recipients they can unsubscribe from a message channel.
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When an SMS recipient replies "Stop" to an SMS, they'll receive an opt-out confirmation, and Engage updates their phone number subscription status. Visit the [User Subscription States](/docs/engage/user-subscriptions/subscription-states/) documentation to learn more about user subscriptions in Engage.
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### SMS character limit
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Note that there's a 1,600 character count limit for SMS messages.

src/engage/content/whatsapp.md

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> info ""
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> To learn more about profile traits, visit Segment's [Computed Traits](/docs/engage/audiences/computed-traits/) and [SQL Traits](/docs/engage/audiences/sql-traits/) documentation.
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## Template approvals
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Meta must first review and approve your WhatsApp template before you can use it in a campaign. Meta approves most templates in under an hour, but some approvals can take up to 48 hours. Keep this time frame in mind if you plan to send time-sensitive campaigns.
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For more on the template approval process, view [recommendations and best practices for creating WhatsApp Message Templates](https://support.twilio.com/hc/en-us/articles/360039737753-Recommendations-and-best-practices-for-creating-WhatsApp-Message-Templates){:target="_blank"}.
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{% include content/engage-folders.md %}
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## Next steps
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