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#### [Measuring Customer Lifetime Value (LTV)](https://github.com/hyunjoonbok/Python-Projects/blob/master/GeneralML/Cohort_Basket_Analysis/Measuring%20Customer%20Lifetime%20Value%20(LTV)%20in%20Python.ipynb):
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<p>
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While consuimg the notebbok, we measure the customer LTV (Lifetime Value) for any custom timeframe we want. We form an example using a real-world marketing dataset provided by Kaggle. We learn the concept of LTV, and how to preprocess and visualize the data to get the basic findings. And finally build a model that predicting 3-Month CLV for each customer group features.
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In this notebbok, we measure the customer LTV (Lifetime Value) for any custom timeframe we want. We form an example using a real-world marketing dataset provided by Kaggle. We learn the concept of LTV, and how to preprocess and visualize the data to get the basic findings. And finally build a model that predicting 3-Month CLV for each customer group features.
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</p>
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Dec 3, 2020
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