docs: add marketing playbook to docs (#1341)

Author: TC-MO

sources/academy/platform/get_most_of_actors/actor_readme.md

@@ -6,20 +6,19 @@ category: apify platform
 slug: /get-most-of-actors
 ---
 
-# Apify Store {#apify-store}
-
 **Learn how to optimize your public Actors on Apify Store and monetize them by renting your Actor to other platform users.**
 
 ---
 
-[Apify Store](https://apify.com/store) is home to hundreds of public Actors available to the Apify community. Anyone is welcome to [publish Actors](/platform/actors/publishing) in the store, and you can even [monetize your Actors](https://apify.com/partners/actor-developers).
-
-In this section, we will go over some of the practical steps you can take to ensure the high quality of your public Actors. You will learn:
+The [Apify Store](https://apify.com/store) is a marketplace featuring thousands of ready-made automation tools called Actors. As a developer, you can publish your own Actors and generate revenue through our [monetization program](https://apify.com/partners/actor-developers).
 
-1. Actor naming and README best practices.
-2. How to monetize your Actor.
-3. Tips and tricks to attract more users to your Actor's page.
+To help you succeed, we've created a comprehensive Marketing Playbook. This resource shows you how to:
 
-## Next up {#next}
+- Optimize your Actor's visibility in the store
+- Create compelling descriptions and documentation
+- Build your developer brand
+- Promote your work to potential customers
+- Analyze performance metrics
+- Engage with the Apify community
 
-Without further ado, let's jump [right into the next lesson](./naming_your_actor.md)!
+Ready to grow your presence on the platform? Check out our [Marketing Playbook](https://apify.notion.site/3fdc9fd4c8164649a2024c9ca7a2d0da?v=6d262c0b026d49bfa45771cd71f8c9ab) and learn how to [publish your first Actor](/platform/actors/publishing).

sources/academy/platform/get_most_of_actors/guidelines_for_writing.md

@@ -136,7 +136,7 @@ Getting new users can be an art in itself, but there are **two proven steps** yo
 
     In short, SEO-optimized texts improve the likelihood that potential customers will find your Actor when searching for similar tools on the web.
 
-    This can be a daunting task to take on your own, so we prepared an in-depth [SEO guide](./seo_and_promotion.md) to help you **fine-tune your Actor’s title, description, and Readme.**
+    This can be a daunting task to take on your own, so we prepared an in-depth SEO guide to help you **fine-tune your Actor’s title, description, and Readme.**
 
 2. **Promoting your Actor**
 
@@ -170,4 +170,4 @@ Getting new users can be an art in itself, but there are **two proven steps** yo
 
 **Don’t overlook promoting your Actor**. This is arguably the most important step after publishing your tool. Taking advantage of all the possible channels for promotion is what often differentiates very successful Actors with dozens of paid users from Actors with few to no users at all.
 
-Finally, don’t forget to check our [pro-tips](./seo_and_promotion.md) to take your Actor promotion efforts to the next level.
+Finally, don’t forget to check our pro-tips to take your Actor promotion efforts to the next level.